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  • Writer's pictureRichard Langford

WHAT IS EVENT THEMING?

Event theming is a service where a creative delivery, based around film, literature or a cultural occasion, is used to bring an event to life. It provides guests and delegates with an immersive and memorable event experience. Themed events will often include the use of life-like props, creative lighting, audio visual, venue dressing, integrated event design and print.


James Bond themed events and prop hire
James Bond Themed Event For Redrow Homes

WHY IS THEMING IMPORTANT FOR AN EVENT?


A theme does not only underpin the creative passion of a business. It allows to convey the objectives of an event in a playful way. Ensuring that participants gather around a common idea. A well-chosen theme can facilitate networking, learning, and turn employees into brand ambassadors. They can help to achieve revenue targets for a fundraising event.


Themed Event - Corporate Events
Turning Employees Into Brand Ambassadors

WHAT EVENT THEMES ARE POPULAR?


There's been a recent increase in the popularity of musical based themes since the release of films such as the Greatest Showman, La La Land and A Star Is Born. Timeless themes that always prove popular include Moulin Rouge, Parisian Burlesque and The Great Gatsby. There's also a trend shift towards Peaky Blinders and satirical political themed events.


The Peaky Blinders Event Theming & Prop Hire
The Peaky Blinders Themed Entrance Feature
The Great Gatsby Event Prop Hire
The Great Gatsby Event Theming - Cardiff

HOW DO I HOST A THEMED EVENT?


Firstly, choose a theme that will suit your audience. Do some research to find out what is popular, or on trend. Secondly, find a venue that suits your theme and decide how much you want to spend on theming. If budget is tight, rather than spreading your theme thinly, it’s worth focusing your budget on one, or two, impact areas; such as an entrance feature or a fun and interactive photo backdrop.


Blitz Props - Blitz Event Theming
Blitz UXB Entrance Feature

HOW MUCH DOES IT COST TO HOST A THEMED EVENT?


Cost varies for themed events and is based mostly around the size of the venue, the number of guests and of course, whether you do the hard work yourself, or let the experts do it. It’s always good to have a budget in mind from the start and then weigh-up the pros and cons’ of doing the work yourself or outsourcing it. It is always possible to dry hire props and enlist the help of friends or colleagues.


No matter what size your event, drop us a line and let us turn your budget into passion and that passion into positive outcomes...


Tel: +44 (0)1922 405 111 - richard@themingservices.com




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